Funding announcement press release template
A funding release states the amount, the round, who led it, and what the money is for in the first paragraph. Then it explains the company's traction, which is the real story investors and journalists look for.
Updated · Citable
When to send a funding announcement press release
- Closing a pre-seed, seed, Series A or later round.
- A strategic investment from a known company.
- A grant or accelerator funding that signals credibility.
Headline examples
- [Company] Raises $[Amount] [Round] to [Mission or Next Step]
- [Company] Raises $[Amount] Led by [Lead Investor] to Expand [Product]
- [Company] Secures $[Amount] to Help [Audience] [Outcome]
The template
[Company] Raises $[Amount] [Round] Led by [Lead Investor] to [Goal] [Subheadline: traction in one line] [CITY], [State/Country], [Month Day, Year] -- [Company], [short description], today announced it has raised $[amount] in [round] funding led by [lead investor], with participation from [other investors / angels]. The funding will be used to [use of funds: hiring, product, expansion]. [Paragraph 2: what the company does and for whom.] [Paragraph 3: traction. Customers, revenue growth, usage, notable customers. Only figures you are comfortable publishing.] "[Founder quote: why now, what this enables]," said [Name], [title] of [Company]. "[Investor quote: why they invested]," said [Name], [title] at [Investor]. [Paragraph 6: plans. Hiring (link to careers page), product roadmap, markets.] [Paragraph 7: total raised to date, previous investors if relevant.] About [Company] [Company] is a [category] that helps [audience] [outcome]. Founded in [year] and based in [city], [Company] [one proof point: customers, users, backing]. Learn more at [website]. Media contact [Name] [Email] [Website]
Replace every [bracketed] part. Keep it to one page, about 400 to 600 words.
Tips before you send it
- Get the investor's approval for their name and quote before distribution.
- Include a careers link if you are hiring: funding news brings applicants.
- Schedule the release for the same morning as any exclusive story you gave a journalist, not before.
Questions people ask
Do I have to disclose the amount?
No, but releases without an amount get less attention. "An undisclosed seed round" is acceptable if you have reasons.