Inverted pyramid

The inverted pyramid is a news writing structure that puts the most important facts first and less important details after, so a story can be cut from the end.

Updated · Citable

What Inverted pyramid means

Press releases use it: the first paragraph answers who, what, when, where and why; the next adds details and quotes; background comes last. It also suits AI answers, which tend to quote the opening lines of a page.

Your brand on AP and USA Today, this week.

220M+ potential reach on 500+ news sites, indexed by search engines and ready for AI citations. Pay once, write it or let AI write it, and submit. Live within 48 hours of submitting, or your money back.